Music: BJ The Chicago Kid “The New Cupid” ft. Kendrick Lamar


With a few days before Valentine’s Day BJ The Chicago Kid drops new music to get you in the mood. Hoping on the track is none other than rap’s go-to guy. Perfect way to stride into Grammy weekend. DJs can download this now at 1200squad.com.

Video: Kendrick Lamar On The Late Show With Stephen Colbert


Stephen Colbert’s new gig is on a roll and last night he brought his highly anticipated guest Kendrick Lamar to bless the stage in the inaugural week. Running through a melody of songs from his To Pimp A Butterfly album, K Dot made a strong case for a return visit.

Audio: Kendrick Lamar Rhymes to a couple Notorious B.I.G. beats


“Kick In The Door” and “The What” got some bars dropped on them by K. Dot on Big Boi’s new show on KKBT 92.3.

Kendrick Lamar: Hip-Hop’s Dark Knight

Words by Megan Wolford 

“It starts from within” is such a blanketed, diluted statement individuals have used to begin the breakdown of the institution of racism that has perpetuated this long standing problem of police brutality. This is especially true when the brutality is inflicted upon minorities in which the majority of victims are African-American. So, what is “it?” Recent statements from a high-profile rapper scratches the surface of one of the latest political issues in America that some are claiming to be a “race war.” “I wish somebody would look in our neighborhood knowing that it’s already a situation, mentally, where it’s f—ked up. What happened to [Michael Brown] should’ve never happened. Never. But when we don’t have respect for ourselves, how do we expect them to respect us? It starts from within. Don’t start with just a rally, don’t start from looting — it starts from within.” Kendrick Lamar, interviewed on January 9, 2015 stated to Billboard Magazine his position on the wave of police slayings throughout the USA in 2014 (which have also trickled into 2015.) 30 days later he released the single “The Blacker the Berry,” which is lyrically juxtaposing to the overall message he sent in his interview. It can be difficult articulating oneself when discussing matters of such a high political climate but as a wise man, and now lucky enough to be dating the rap game’s Marilyn Monroe once said, “Its levels to this shit.” For the record, this will only be dealing with the parallel of Kendrick’s Billboard interview and track “The Blacker the Berry.” Given the timeframe of the interview and the song release, these concepts are the most up to date with current feelings of the racial climate in America. Read more…

The Greatest Flow On Earth – Kendrick Lamar “The Blacker The Berry”


Kendrick Lamar has managed to ride both sides of the publicity fence as he prepares to prove believers of the”sophomore jinx” wrong. He’s been able to make waves and garner attention (albeit, undeservedly) with comments on Iggy Azalea and Ferguson, and also stay relatively quiet while receiving two Grammy’s for his lead single “i” (Thanks Kanye). It’s this ability that makes Kendrick a more relate-able star. He speaks whats on his mind, and when he’s not called to speak, we don’t hear from him. And that’s what makes his latest offering from his still untitled second album that much more rewarding. Could Kendrick backpedal on his statements in Billboard? Sure, but he didn’t. Could he had used his platform at the Grammy’s to shallowly shed light on the subjects that mean the most to him? Sure, but he didn’t. Like a true artist, he relied on his craft to deliver a message that was important to him. How do our entertainers speak to the culture? Through their art. So, it’s fitting that Kendrick would use the month of February to drive home the discussion of Black on Black violence and crime in the inner city through his latest single, “the Blacker The Berry.” Examine the words of one of hip-hop’s leading voices of social change and betterment. This is The Greatest Flow On Earth.

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